Marcus Sheridan: Conquer The Elephant In The Room And WIN Over The Talent You Need To Hire To Succeed

July 28, 2017

What is the “elephant in the room,” and how can you conquer it? Trust!

This week on Hire Power Radio Show, Marcus Sheridan, president of The Sales Lion and author of They Ask, You Answer, ( joined us to discuss how a company’s reputation, and the unspoken issues surrounding it, can impact hiring/recruitment, and how being open with candidates about the “elephant in the room” can build trust and win over the talent you need to hire.

Called a “web marketing guru” by the New York Times, the Story of how Marcus Sheridan was able to save his swimming pool company, River Pools, from the economic crash of 2008 has been featured in multiple books, publications, and stories around the world—and is also the inspiration for his newest book, They Ask, You Answer, which was dubbed the #1 marketing book to read in 2017 by Mashable. Known for his incredibly unique ability to engage live audiences, Sheridan has become a highly sought after global speaker and consultant in the digital sales and marketing space, working with hundreds of business and brands alike to become the most trusted voice of their industry while navigating the ultra- fast rate of change occurring within consumers and buyers today.

To learn more about Marcus Sheridan, visit

Check out the Blog on the Stride Search, Inc site for the supplementary “show recap” article with detailed takeaways/insights from the interview.


Elizabeth Pate-Morton: On-Boarding, Where Companies Fail After The Offer Is Signed! Employee Engagement Will Transform Your Company

July 14, 2017

The offer has been signed. The candidate is committed. Now what?

Ever had a person sign your offer then not start? Most likely you failed to keep them engaged in active participation while awaiting their start date. Or maybe, you had a person start, and they didn't come back to work the next day, it’s not their fault; it’s yours.

This week, Elizabeth Pate-Morton joined us on Hire Power Radio Show to discuss the crucial steps your company should take after an offer is signed to keep employees engaged and invested during the onboarding process, and how doing so contributes to organizational effectiveness.

Elizabeth Pate-Morton has extensive experience creating a solid Human Resource foundation for companies looking to grow rapidly into their next phase. With 30 years of progressive Human Resource Management experience, 20 in Silicon Valley and International tech companies, Elizabeth brings a unique and refreshing style of HR to the table. With the strong belief in “HR as a Service,” she has been very successful creating amazing cultures that encourage employees to be creative, work on hard problems together and have fun doing it. She has been a part of eight Mergers and Acquisitions and an IPO. She has most recently been a key member of the HR leadership teams at Apigee (now Google), Lockheed Martin, and Savi Technology. Elizabeth is currently the Human Resource Leader at Snowflake Computing.

To learn more about Elizabeth Pate-Morton and her work with Snowflake Computing, visit